Together with our partners, we’re shifting the impact of eCommerce by embedding meaningful, value-driven touchpoints throughout the customer journey.
We help align brands and product catalogues with the causes customers care about most. And thanks to our new impact ad blocks infrastructure and diverse impact project portfolio, cause in commerce has never been so on brand.
Seamlessly integrates with leading eCommerce platforms without development time and cost.
Diverse Impact Project Portfolio
Choose impact projects and causes that align with your brand values.
Validate KPIs with Analytics
Boost customer satisfaction, conversion, and loyalty KPIs, and monitor in real-time.
Embed pupose into every purchase
Shift helps brands embed impact into every customer journey. With our no-code app blocks infrastructure and diverse project portfolio, we make it easy for brands to align with the causes their customers care about most. Spotlight that shared value across the customer journey, and:
+ Boost conversion + Strengthen Loyalty + Grow Lifetime Value
Build loyalty by aligning with your customers’ values. Whether your brand and customers are passionate about protecting nature, safeguarding our oceans, preserving biodiversity, or driving the transition to renewable energy, we source targeted impact projects that offer a pathway to meaningful impact.
Our rotating carousel impact display can be customized across brands, product lines and customer segments, serving relevance across the customer journey.
Retailers and service providers will likely continue adding capabilities to offset products or shipment and transportation to boost customer loyalty. [SHIFT], a one-click offsetting application co-funded by European Innovation Council of the European Union, has formed over 2,000 e-commerce partnerships since its launch.
— Consumers Fight Climate Change at Checkout
Incentivise Greener Choices - Retailers can develop incentives and “choice architectures” that encourage consumers to receive deliveries in more sustainable—yet convenient—ways. Shopify’s [SHIFT]App allows consumers to make choices based on their values.
— The Sustainable Last Mile
Environmental and social factors are increasingly top-of-mind for consumers. Taking steps to surface a commitment to these themes at checkout can help businesses increase conversions and drive revenue growth...merchants can enable their customers to offset the carbon footprint of their order through a one-click donation at checkout with [SHIFT].
— ESG and Technology: Impacts and Implications
In recent years Wall Street and industry players have been working to make the voluntary system more accessible. [SHIFT]is a plug-in software app that integrates into existing e-commerce stores so customers can invest in carbon offsets during their purchase.
— Carbon Markets Heating Up: How to Invest
[SHIFT] is great for e-commerce businesses that want to elevate their brand by supporting an important cause...for this reason and more, it is our top pick for Best Offset Program for E-commerce and Micro-contributions.
— Best Carbon Offset Programs
A carbon offset is a way of balancing or “canceling out” the emissions of your business by investing in projects, activities, and initiatives that work to reduce carbon. Popular and reputable programs for businesses include [SHIFT].
— What are carbon offsets and does your business need them?
FAQs
How do I install the app?
Visit the Shopify app store to install the SHIFT app. Authorize the installation and billing API when prompted by Shopify, then your SHIFT dashboard will display within your Shopify dashboard. Step by step instructions are provided with your onboarding session, but if you get stuck, just contact us and we'll complete your set-up!
Can my store match my customers' contributions?
Yes, you can join the SHIFT as a Match Partner, and match your customers’ contributions dollar for dollar. As a Match Partner, you can leverage logos and cause marketing collateral to communicate your commitments and differentiate your brand.
How does billing work?
The app continues to be Free; by activating the app you must agree to transfer all collected contributions to SHIFT via your Shopify bill. Therefore, all charges will appear on your normal Shopify bill, and will be paid through Shopify on a 30-day billing cycle. There are no extra contracts, vendors, or payment schedules to worry about.
Why can't I see the widget on my site after install?
After initial installation, you must activate the app by turning the app “On” from the settings tab within the Shopify app dashboard. Follow the onboarding set-up guidance to create your first Impact Block, and place it in your store using the Theme Editor tools. If the Block is not viewable, your Theme may be blocking the App, and in such instances, please contact support so we can make the necessary adjustments to ensure integration with your Theme structure.
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